When you consider quick meals, what involves thoughts?
Should you’re like me, you in all probability begin salivating as you think about greasy burgers, gloriously deep-fried onion rings, and calorie-laden milkshakes. Yum.
A brand new quick meals restaurant in California is aiming to broaden that picture by introducing a vegetarian choice.
Andy and Rachel Berliner, the founders of Amy’s Kitchen, initially launched their line of vegetarian frozen, canned, and prepackaged meals in grocery shops (you’ve got in all probability seen Amy’s natural, vegetarian, and vegan meals in your native grocery retailer) after they discovered themselves annoyed with the vegetarian choices out there on the time.
Then the Berliners determined they needed to take their mission one step additional, envisioning a quick meals restaurant the place staff (who have been paid a dwelling wage plus well being advantages) served vegetarian meals filled with recent native veggies.
That concept turned Amy’s Drive Through, one of many first natural, vegetarian drive-thru eating places within the nation.
As of their opening in July, Amy’s Drive Through has confirmed to be a ridiculous success.
On opening day, Amy’s served over 500 individuals most of whom waited for greater than an hour in line simply to order. And though they anticipated enterprise to sluggish a bit within the following weeks, the demand has simply continued to develop.
There it’s the restaurant that vegetarian quick meals goals are product of. All pictures under by way of Amy’s Kitchen.
Why the loopy enterprise? An Amy’s spokesperson advised Upworthy that it is possible all about pent up demand. Individuals love quick meals, however they need selection. And Amy’s is delivering.
To not point out, the meals at Amy’s Drive Through is getting rave critiques.
Amy’s serves natural veggie burgers, burritos, mac ‘n’ cheese, pizza, salads, chili fries, and even milkshakes (and, sure, you possibly can select from dairy or non-dairy choices). Each menu merchandise at Amy’s might be made both gluten-free or vegan as properly.
The espresso, greens, and even the milk come from native farms, too. “Our relationships with farmers and our information of find out how to make scrumptious meals on a big scale has actually made this undertaking potential. We have been capable of maintain the standard excessive and the costs affordable,” Andy Berliner stated in a press launch.
So this is to reimagining quick meals in a brand new approach, and protecting low worth factors on the similar time.
A single burger at Amy’s will solely set you again $2.99. And a bowl of mac ‘n’ cheese? $four.69.
Quick meals has turn into common largely as a result of it is handy, simply obtainable, and reasonably priced, however we’re all ears for concepts about tips on how to add selection to that description.
Amy’s Drive Through appears to have it within the bag: truthful wages for workers, native farm help, low costs, and a sustainable enterprise mannequin. Their tables, chairs, and constructing supplies are even upcycled and sustainable.
So … who needs to make a journey to California with me?